9/25: no guarantees

make-goods.  

part of my job is to "make" a commercial that fell out of one week of cable tv "good" in another week.

hence the concept, make-good. simply put, a make-good saves money that was lost. it can depend on outside factors: rating points, sports, dollars, games, etc- but overall, someone/something screwed up...and you need to figure out how fix it.

sure, its a simple concept- but then again, nothings really ever that simple.

its common knowledge that you will eventually lose a company money. nothing scary, its just there are no guarantees that a spot will run on cable (okay).

the worst part about it- its unpredictable. you never know whats going to fall out or where your going to be able to make it good.  

so whats my point?

work concepts aside- i was once told that if you take what you learn and apply it to your everyday life, you will have a greater understanding of everything around you.  

go figure- isn't that what every philosophy teacher says?

but really, there are a lot of things you just make-good. sometimes you don't even realize it. 

it can be an argument with a friend or family member, learning from your mistakes or anything really. at the end of the day, it usually is just you making a bad situation good.

...but what if you can't make things good?

i like to take chances. but taking chances, usually have unpredictable outcomes. recent events have led me to believe that- no matter how hard you try to make things good, it doesn't depend on you.

in the cable world, whether or not a spot runs as a result of your make-good depends on other mediums moving from one process to the next. the real world just happens to depend on those other mediums as well.

in the real world, a make-good is a choice. choose to make it good, or just file it away.

putting yourself out there, taking the blame, sticking up for what you think, knowing your limits- all those things are chances you take with unpredictable outcomes. but you try your best to make-good what happens. at the end of the day, don't you want good things? whether or not it works out in the long run...well that's out of your control.

no guarantees.

at least in cable if something truly needs to be filed away, you know that you couldn't make it good because the week ended.

real world scenarios...well, sometimes you just wait it out and see what happens. the good thing- you didn't just file it away.  

if you tried- maybe it will be made-good.

either way, time will tell. you just have to wait to see what ran and what fell out.

no guarantees. that's it.